Want to improve your website's visibility on search engines? This session will introduce you to the fundamentals of SEO (Search Engine Optimization). We’ll cover essential topics like keyword research to understand what your audience is searching for, on-page optimization techniques to improve your site’s structure and content, and strategies for creating SEO-friendly content that attracts and engages visitors. By the end of this session, you'll have a solid foundation to start optimizing your website for better search engine rankings.

Speaker Bio:

Licia Dantas, the founder of The Creative Website, is a website strategist for ambitious women in business who want to control their sites and generate more sales with fewer clicks.

With over two decades of website design and development experience, she's been around since the start of the digital revolution. Licia's worked with a wide variety of diverse clients, creating hundreds of sites, consulting with business owners, and mentoring aspiring website designers.

These days Licia helps female business owners leverage their online platforms to share and sell their knowledge to the world. And she's devoted to helping female website designers build their sustainable businesses doing work that matters. She regularly shares her insights around website design, strategy, and building a business that loves you back through 1:1 consultations, mentoring, and group training programs.