“The experience of participating in Strategic Edge has been nothing short of transformative.
One of the most profound aspects of this journey was the opportunity to be in a room filled with women entrepreneurs, all navigating similar stages of growth within their businesses. Sharing the issues we're working through, from operational hurdles to personal growth challenges, added an invaluable dimension to the learning experience.
I cannot recommend the Strategic Edge program enough to any woman entrepreneur looking to elevate her business and connect with a supportive community of like-minded individuals.”
— Erin Davis, Erin Davis Co.
Scale Your Business with Strategic Edge
Watch the video below to learn more about our entrepreneurs’ journey through the program and apply below.
If you find yourself stuck, wondering:
Should I hire more staff or diversify my products?
How do I seek venture capitalists?
Do I add a second location?
How do I manage my inventory and supply chain to meet the business’ growth rate?
Where can I find a supportive network of peers and advisors to help me navigate business growth?
Strategic Edge should be your next move for your business’s growth and scale.
Join Strategic Edge Today
In Strategic Edge you’ll find:
A team of expert advisors to guide you in scaling your business
A cohort of entrepreneurs to learn from and lean on
Increased confidence in procuring funding
How to leverage your data for growth
Insights into expanding your market and how to market your business for long term growth
Clarity in the direction you’re taking your business, and a map to get there.
Program Outcomes
The Strategic Edge program will help you to grow your organization while leveraging data at the core of your planning. With the help of our Expert Advisors, you will build a data-driven growth strategy designed to scale and expand your business.
Human Resources: Address the challenges of planning, leading, and empowering your team to align with your business growth.
Supply Chain: Look past the traditional supply chain processes that you’re used to and leverage an increasingly data-driven environment to identify areas of growth.
Growth Marketing: Review the strategies and tactics of a growth marketing approach to maximize ROI in each stage of your customer’s journey.
Managing Capital: Understand some of the financial roadblocks that can prevent your company from growing or scaling, and find ways to overcome them.
Sales for Growth: Define and map your sales path, refine and select tools specifically for your company’s growth needs.
This highlights just a glimpse of what the program offers, with even more learning opportunities and areas of growth to explore. This program will ultimately help you gain skills, and grow connections to strategically grow and scale your business with confidence.
“The Strategic Edge cohort provided an amazing opportunity to learn about all focus areas required in leading a business -providing learning in one place that I have not been able to access anywhere else. It really highlighted the need for strategy, provided tools and resources and opportunity to reflect and work on our own businesses - overall an amazing experience!”
— Participant of the 2024 Spring Cohort
Women entrepreneurs who are ready to shift to the next stage of entrepreneurial success will be enabled to set aside time from working in their business to working on their businesses, alongside their peers and program professionals. Participants will build a growth strategy that’s relevant to their business and the increasing complexities of a digital world.
Is Strategic Edge right for you and your business?
To ensure that all our participants get the most out of this program, please review the following program requisites to see if they are applicable to your business. If your business seems to fit these criteria, we welcome you to submit your application to the Strategic Edge program.
Be willing to share perspectives and experiences with peers in the group.
Be able to dedicate time to attending the program sessions with your peers.
Own a business, generating $250,000 or more in revenue each year.
Have been in business for 2+ years.
Have 2+ staff members (or contractor equivalent).
Have a clear business strategy that you can expand and refine.
Have a computer with reliable Internet access.
Strategic Edge is proudly offered nationally by AWE in collaboration with our partners: WeBC, Women Entrepreneurs of Saskatchewan, Manitoba Women's Enterprise Centre, PARO Centre for Women's Enterprise, NLOWE (Newfoundland and Labrador Organization of Women Entrepreneurs), and RFAQ (Réseau des Femmes d'affaires du Québec), and is supported by the Government of Canada.
